Lead Scoring

Lead scoring is a topic that can cause disagreement in the office. So it’s important for marketing and sales to together in defining what a sales lead is.

August 23, 2021

Measuring Your Website Traffic: Does the Alexa Ranking Really Work?

In a previous life, I was the “European Head of Telesales” for a large payment company and managed a team of 70+ salespeople. During this time, […]
August 23, 2021

How & Why to Improve Your Alexa Ranking

Definition: What is the Alexa Ranking? Summary: How-To Guide to improve your Alexa Ranking Author: Liz Fulham, CEO of SalesOptimize There are currently more than 173 […]